Merchanaut
AI retail operations that actually take action.
Governed AI agents monitor pricing, inventory, competitors and the customer inbox — and act on what they find, with a complete audit trail your board can read.
Piloting with upper-mid-market retailers · No credit card to start

Tomorrow morning, in your inbox
Open the day knowing what moved overnight.
While your team sleeps, the fleet watches the floor, takes the moves it is allowed to take, and leaves a plain-English briefing for the decisions that matter.
Merchanaut daily briefing
Tomorrow · 08:00
- Competitor price drop caughtMatched the move inside your margin guardrail before the morning rush.View in audit logPricingRepriced
- Supplier backhaul deal landedSecured better freight terms on the next inbound run with approval recorded.View in audit logSupplierLanded
- Two fulfilment exceptions resolvedCleared the order queue and routed both customer updates with full context.View in audit logFulfilmentResolved
- One upsell campaign launchedSent the next-best-product segment live in your tone, with escalation paths set.View in audit logUpsellLaunched
What mid-market ops leads say
What mid-market ops leads say.
Reflections from the kind of upper-mid-market operators Merchanaut is built against — workflow, governance, and an audit trail the board can read.
The audit trail alone changed how we speak to the board about pricing. Every move the agent makes is logged with the signal, the guardrail, and the reason — we no longer have to reconstruct a decision after the fact.
Maya Rivera, VP Operations
Multichannel UK fashion retailer · ~£180M GMV
Out-of-band moves route to a human approver with the full context attached — that was the moment it shifted from a tool to a control plane the finance team could trust.
David Chen, Chief Operating Officer
US home-goods brand · ~£520M GMV
The supplier negotiator respects the terms we already have on file. Out-of-band price or lead-time moves never reach a counterparty without a human in the loop — exactly the line our VP commercial needed to see drawn.
Priya Anand, Director of Pricing
Pan-European sporting-goods retailer · ~£310M GMV
Restock exceptions land in our queue with a recommended order, the supplier on file, and the reason. We approve from a phone now — that hour back across the team is the win, more than the cost line.
Sam Okafor, Head of Supply Chain
DTC beauty brand · ~£90M GMV
Pilot retailer programme
Early partners, clearly labelled.
Placeholder marks for the retailers shaping Merchanaut's first pilots.
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The six agents that pay for the platform
Inventory Watcher
Per-SKU stock telemetry across every warehouse, with restock signals when a SKU crosses your threshold.
See it in the demo →Pricing Engine
Per-SKU repricing against your bands, with every move logged through the audit trail.
See it in the demo →Customer Inbox Triage
Inbound messages auto-tagged refund, complaint, or question — each row ships with a suggested reply you can send or edit in your voice.
Start your inbox →Supplier Negotiator
Drafts and sends POs against your supplier catalogue with the negotiated terms you already have, escalating only when a price, lead-time, or MOQ is out of band.
See it in the demo →Fulfilment
Clears the order queue, processes refunds against your policy matrix, and routes exceptions to a human approver with full context.
See it in the demo →Upsell Campaign
Fires segmentation-driven upsell campaigns around the clock, in your tone of voice, with sentiment-aware escalation paths.
See it in the demo →How it works
Three steps from signal to live move.
Every agent on the floor runs the same loop. The guardrails are yours; the audit trail is the regulator’s.
Watch
Agents read pricing, inventory, supplier, and customer data — every source the ops floor already runs on.
Decide
Every move runs against the margin floor and guardrails you set at /dashboard/policies. Out-of-band moves route to a human approver instead of shipping.
Act
Reprices, restocks, replies — and every action is logged to the audit trail at /dashboard/audit with the signal, the guardrail, and the reason.
The Agent Fleet
Six specialists, working the floor in shifts.
Each agent owns a lane. They share data through a governed bus — every decision is logged, every escalation is routed to the right human, and nothing ships to customers without passing the Bob-Test.
- A-01
Inventory Sentinel
Multi-warehouse stock telemetry.
Reads every channel — ERP, WMS, marketplace listings — once a minute, forecasts stock-outs from sales velocity, and flags the SKUs a human needs to look at first.
- A-02
Catalog Spy
Competitor catalog & price scraper.
Respects CFAA, robots.txt, rate limits, and CAPTCHAs by default. Captures merchandising deltas so repricing has real evidence, not guesswork.
- A-03
Price Officer
Bob-Test gatedDynamic repricer with hard guardrails.
Reprices within per-SKU bands you set. Bob-Test oversight keeps moves inside FTC, Colorado AI Act, and Sherman Act rails — every change is auditable.
- A-04
Restock Buyer
Places replenishment POs.
Drafts and sends POs against your supplier catalogue with the negotiated terms you already have, escalates only when a price, lead-time, or MOQ is out of band.
- A-05
Order & Refunds Desk
Process and exception handling.
Clears the order queue, processes refunds against your policy matrix, and routes the small percentage that needs a human to the right person with full context.
- A-06
Campaign & Inbox
Upsell loops and customer triage.
Fires segmentation-driven upsell campaigns and triages the customer inbox around the clock, in your tone of voice, with sentiment-aware escalation paths.
Governance for the ops floor
Review every move before it reaches a customer.
Retailers decide where autonomy ends. Merchanaut gives your team a clear review path for every high-impact agent action: pause it, inspect the evidence, and rely on policy to stop anything that should not ship.
- 01 · Approval
Pause high-impact moves.
Pricing outside a SKU band, refunds above policy, and supplier commitments can wait for a human approval. Agents prepare the action; your team approves, edits, or rejects it.
- 02 · Audit trail
See why it was proposed.
Review the trigger, policy, proposed action, approver, and outcome in one record—evidence your ops lead, board, or auditor can follow later.
- 03 · Guardrails
Block or escalate risk.
Compliance rules run before execution. Out-of-policy actions are blocked; ambiguous or risky cases escalate to a human with the reason and context attached.
Who it’s for
Built for retailers that have outgrown plugins, not those still in one.
Merchanaut targets omnichannel digital retailers roughly £50M to £1B in turnover — brands that need public-company-grade governance, agent-level audit trails, and predictable operations without justifying a full in-house data-science and merchandising-ops team.
Upper-mid-market omnichannel retailers
Multiple warehouses, multiple marketplaces, a supplier catalogue worth optimising, and a leadership team that answers to a board or a private-equity sponsor. You have outgrown Shopify plugins; you do not need a bespoke ML team.
Single-channel stores under £50M
The platform pays back across operations; a single channel with a single warehouse does not need an ops-floor, it needs a better plugin. We will say so plainly in the first call.
Frequently asked
The five questions every board asks first.
If yours isn’t on this list, write to us — we answer quickly, in plain English, and to a name.
Talk to the team
A four-to-eight week pilot against one category, on one channel, with real guardrails.
We start in dry-run, watch the first cohort of decisions, and only enable live moves once your team signs off.
We reply same-week, to a person.